As you may or may not know Giclée fine art printing is the gold standard when it comes to producing museum-level quality prints. But what makes it superior print technology and why should you use it to reproduce print on demand artwork?

As you may have already guessed thanks to the accent, Giclée derived from a blend of French words; gicleur, which is a technical term for a nozzle or jet, and gicler, to spray out.

The term Giclée — pronounced gee-klay — was initially coined by printmaker Jack Duganne in 1991. Today, it’s used to describe fine art printing using pigment based, archival quality inks, manufactured on advanced inkjet printers.

Whereas many traditional print technologies — such as lithography — use the classic CMYK 4-color combination, giclée printers use up to 12 individual colors. Hence when you’re painting with over 2 dozen colors and many variations from mixtures, the giclee print is the best printing method to get the most detail and color correctness, closest to the original work of art.

This gives much smoother gradient transitions and a wider color spectrum. In other words, more depth and richness to the final print, which helps to create stunning vibrant artwork with amazing reproduction, closely matching the original work of art.

Where Giclée really comes into its own is in the production of fine art prints, where customers are very discerning and want top quality that lasts. This longevity is a key differentiator, because the type of archival inks used on Giclée printers won’t fade when displayed in normal conditions indoors; colors will retain their brilliance for a lifetime.

Giclée print also lends itself to almost any type of artwork. From computer generated design or photographs through to scans of original illustrations, oil or watercolor works, Giclée 12-color print offers truly outstanding quality reproductions.

All of Walt’s work is reproduced under the highest of standards using the best equipment and archival giclée materials available, producing exquisite reproductions that often fooling the viewer. In the limited edition category, each print is hand signed and numbered and issued with a certificate of authenticity. Edition sizes normally run 95 prints. His reproductions can be shipped ready to hang, using a wrap around (gallery wrapped) stretched canvas, or traditional stretching ready for framing at your favorite frame shop.